GUIDE
Touhou Project Figures Guide
A reference guide to Touhou Project figures, covering figure types, official retailers, price ranges, and release tracking for collectors.
Overview
Touhou Project figures cover a broad range of collectibles designed for display, desk accessories, and plush collections. Merchandise hunting is a mainstream part of Touhou fandom alongside games and music, with official-licensed figure lines consistently released by major manufacturers. Whether you are tracking pre-orders, budgeting for scale statues, or hunting for limited plush variants, the market is structured around versioned releases and retailer-specific shipping windows.
Figure Types & Official Product Lines
The Touhou Project merchandising catalog divides into several distinct categories. Nendoroid and Figma lines from Good Smile Company and Max Factory provide chibi-style and highly articulated options, respectively. Scale figures, typically released in 1/7 or 1/8 proportions, focus on detailed character sculpts and diorama bases. Official-licensed figure lines exist for characters like Fujiwara no Mokou, including a 1/7 scale statue by ACGN 02 Studio.
Smaller functional collectibles like noodle stoppers and Yukkuri SD ornaments offer compact display pieces. Fumo-style plushies — including character variants like Flandre Scarlet versions — are collector items with versioned releases, often numbered or tied to specific promotional runs. Manufacturers such as FuRyu, Sega, Ques Q, and Griffon Enterprises regularly rotate character availability across these lines.
Where to Buy Touhou Figures
Several established retailers stock Touhou Project figures and related merchandise. Amazon maintains a dedicated touhou figure storefront with hundreds of listings, ranging from in-stock items to active pre-orders. Tokyo Otaku Mode (TOM) sells Touhou figures and dolls imported from Japan, alongside plushies and other official goods. Specialty retailers like Good Smile Company US, Solaris Japan, and AmiAmi also carry exclusive pre-orders and limited releases.
When browsing these storefronts, check individual product pages for shipping status and release months. Many premium figures operate on a pre-order model, with retailers organizing inventory by expected delivery windows that can extend months into the future. Retailers frequently mark items as "last chance to pre-order" or note limited stock counts, indicating final purchase windows before production closes.
Price Ranges & Budget Planning
Figure prices span from small cheap caps to premium 1/7 scale statues. Entry-level items like noodle stoppers, keychains, and small plushies typically range from $25 to $45. Mid-tier collectibles, including Nendoroids and Figma action figures, generally fall between $40 and $160. High-end scale statues and complete dioramas can exceed $150, with some imported or limited editions priced above $200.
Retailers often list multiple buying options per product, and prices may vary based on stock availability, shipping methods, and retailer-specific promotions. Pre-order pricing is usually fixed at the time of announcement, but final invoices may reflect currency conversion or shipping tiers depending on the vendor.
Tracking Releases & Stock
Because many Touhou figures are released through scheduled pre-order campaigns, tracking release dates is essential for collectors. Manufacturers like FuRyu, Sega, Good Smile Company, and Ques Q frequently announce new lines months before shipping. Retailers such as TOM and Good Smile US organize inventory by release month, allowing collectors to plan purchases ahead of time.
Stock levels fluctuate rapidly; items marked as limited or low-inventory often sell out quickly. Checking official retailer catalogs, filtering by release month, and signing up for vendor mailing lists ensures you do not miss limited runs or restocks. Always verify the manufacturer and product line on the listing page, as character names may appear across multiple figure types with different pricing and availability.
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Sources to check